Punyalan Private Limited Story
: Joy launches a new business venture and entrusts the product's distribution with KSRTC parcel service. Soon, it proves to be inefficient and when the entrepreneur questions the reasons, it opens a new can of worms.
Punyalan Private Limited Review
: In spite of setbacks, personal tragedies and challenges, Joy Thakkolkaaran continues to be a wannabe Ambani. Ranjith Sankar's sequel to his 2013 tale Punyalan Agarbattis is based on the unceasing entrepreneurial adventures of the Thrissur gadi and how he tackles them, this time. With liberal doses of satirical gags and sarcastic dialogues, the film reminds you how social satire is what, probably, Malayalis enjoy the best.
Joy's alliance continues with elephants in the second film too and his latest idea is to make drinking water out of elephant's urine. It might sound strange and yucky but listen to Joy's reasoning of the same and probably google the facts a bit - Apparently, it isn't as disgusting an idea as it appears to be. Just as in the case of his now-non-existent agarbatti business, tussles and hurdles follow. He depends on KSRTC for product distribution and its faulty system meddles with on-time delivery. Joy questions it, only to invite a slew of issues. The protagonist is not the one to accept setbacks that easily and the film's premise is how he deals with it all, this time.
Scenes from famed M-town films like Midhunam, Varavelpu and the like would play in your mind as you watch Joy's tale. When a middle-class man with hardly any higher up connections tries something new, there would be many to take advantage of him and hardly anyone to lend him a helping hand - the film presents the situation well, peppered with humour doled out through all the characters. It succeeds in touching on most of the evident issues of our society - the glued-to-phone new generation, haughtiness of government officials, the hurriedness to post anything on social media, religious extremism that crawls into everything, demonetisation, national anthem controversy, how common man can't cover his car's windows while politicians can, how many top politicians are active on Twitter but hardly care about the ground realities... The reason why the film wins hearts is not because of he lines them up, but for how Ranjith slips each of them into the dialogues and pass comments, like a normal conversation. The observations don't bulge out, but flow smooth, winning a few rounds of applause from audience too, for certain dialogues. Jayasurya is in his element as Joy, just as his sidekicks are. There are also many motivational lines in the film that make you feel appreciative of Joy's never-say-die spirit.
While the courtroom sequences were one of the most entertaining parts of the prequel, they don't stand out in this film. The second half is slightly more serious than the first and in comparison, isn't as entertaining. Towards the end, Joy's fight against the administrators gets a little cinematic and boring. The climax portion also slightly fizzles and does not have the desired effect.
At a time when freedom of expression, healthy criticism and artistic liberties are in danger, Joy and party definitely deserve your time. There's a lot of cognizance and laughter, but it's also a captivating, simple tale.