A new twist has come about in the film strike issue, wherein the producers have decided to release the pending Malayalam films in theatres outside the warring group, the exhibitor's federation, from this Friday onwards.
The producers have also decided not to give the Tamil film, Vijay-starrer Bairavaa, to the theatres under the federation. However, all is not well within the industry, in terms of the revenue.
Strike causing huge losses to the industry as a whole
Director Siddique, whose Jayasurya-starrer Fukri is on hold owing to the film strike, is also the producer of the movie, his first venture as one. Thus Siddique is of the view that a selective release of films will lead to losses and is thus hoping that the film strike will end before his film releases.
'We will be releasing Fukri only after the strike is resolved. And it is not just about my film. For a producer, the interest of the investment is rising with each day of the strike. The Christmas vacation, of course, was the biggest loss, as a lot of NRIs land in Kerala during the season. The collections usually rise by at least 25% during the festive season. Thus the losses are huge for the producers, the distributors, the exhibitors and the government too, all due to the stubbornness of a handful of people,' he says. The stoppage of the shoot of new movies are also causing losses to the producers, as well as those who are unable to begin new movies since their current ones are on hold, Siddique adds.
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